Communications U for Small Businesses

Sponsored by ROTOR Media

Thursday, Mar. 10, 2022 at HAI HELI-EXPO 2022

Do you want more publicity about your business, but you’re not sure where to start? Or do you need guidance for communicating following an adverse event? Please join us at Communications University, a free event produced by HAI’s Communications and Advocacy teams. These courses are designed for small businesses where resources are limited.

These are quick courses designed to introduce you to the basics, and handouts with additional information will be provided. Each of the four courses is limited to 80 participants. and courses will be held in the HAI HELI-EXPO News Conference Room (D222). Attendees will need to leave the room between courses so that convention center staff may clean the space.

The first event is open to all attendees of HAI HELI-EXPO (registration badge required), and seating is limited to the first 80 attendees.

The other three courses are open to HAI members only, and pre-registration is required. Seating is also limited to 80 people for these courses.

Our agenda:

  • 8:00 am – 8:45 am
    Getting Your Word Out: How to Write and Distribute a Press Release
    Instructor: Dan Sweet, HAI’s Director of Public Relations and Communications
    Open to all; limited seating
  • 9:15 am – 10:00 am
    Social Media 101
    Instructor: Jaasmin Foote, HAI’s Social Media Manager
    HAI members only; registration required
  • 10:30 am –11:15 am
    Crisis Communications: What to Say (and Not Say) After the Accident
    Instructor: Dan Sweet, HAI’s Director of Public Relations and Communications
    HAI members only; registration required
  • 11:45 am –12:30 pm
    Communicating Your Value to Elected Officials
    Instructor: TBD, from HAI’s Government Affairs Team
    HAI members only; registration required

 

Representatives of HAI member companies may register here: Coming Soon